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Effective Messaging to Students & Families: College, Financial Aid, & FAFSA

August 13, 2025

The words we use can make financial aid feel more approachable. This Lunch & Learn features the National College Attainment Network on how students and families respond to messages about college and the FAFSA.

The conversation looks at the difference between how education professionals talk about financial aid and what resonates with families. Bring these ideas into your outreach to explain the value of completing the FAFSA in clear, accessible language.